Mākai Boutique Hotels

Campaign Goal:

Build a professional digital presence and attract Pacific tourism partners through LinkedIn

Overview

Mākai Boutique Hotels offers luxury accommodation experiences that blend Hawaiian charm with modern comfort. However, despite their strong offline reputation, their digital presence didn’t reflect the same level of excellence. The hotel group needed a more strategic and cohesive approach to reach B2B partners, travel agencies, and tourists across the Pacific.

The Challenge

The hotel’s website was outdated, slow, and lacked a clear conversion path, causing potential guests to drop off before booking. Additionally, their LinkedIn activity was minimal, leading to missed opportunities for business collaborations and group bookings. Mākai Boutique Hotels wanted to reposition its brand as a reliable, premium partner in the hospitality industry and strengthen its professional image.

Our Strategy

Aloha Pulse Social partnered with Mākai Boutique Hotels to revamp their digital identity and execute a targeted ad strategy designed for long-term growth.

Website Redesign

We built a sleek, mobile-optimized website that highlighted their accommodations, experiences, and partnership opportunities — ensuring seamless navigation and faster load times.

Content Strategy

We produced high-quality visuals and storytelling-driven content showcasing the hotels’ interiors, guest experiences, and commitment to sustainability, creating a refined and consistent online aesthetic.

LinkedIn Campaigns

We launched B2B ad campaigns specifically targeting tourism operators and travel agencies throughout the Pacific Islands, positioning Mākai as a trusted hospitality partner.

Analytics Integration

We implemented comprehensive tracking tools to measure engagement, conversion rates, and campaign ROI, enabling real-time adjustments and data-driven decision-making.

The Results

Our integrated strategy achieved measurable success:

• 75% increase in total website traffic within the first two months.

• 40% higher booking conversions through optimized landing pages and calls-to-action.

• 12 new partnership leads generated directly from LinkedIn campaigns.

• Improved brand consistency and professional presence across all digital channels.

Client Feedback

Conclusion

Through a combination of design excellence, strategic social media marketing, and performance analytics, Mākai Boutique Hotels successfully expanded its digital footprint and built stronger, more meaningful relationships across the Pacific hospitality network.